Outdoor Retailer Summer Market is North America’s largest tradeshow in the outdoor industry drawing attendees from around the world. The premier trade event and community gathering features the best of the outdoor industry’s manufacturers and top retail buyers. The Outdoor Retailer series events are owned by Emerald Expositions, a leading operator of business-to-business trade shows in the United States. Outdoor Retailer brings together retailers, manufacturers, industry advocates and media to conduct the business of outdoor recreation through trade shows, Outdoor Retailer Magazine, product demo events, media events and web-based business solutions. The Outdoor Retailer trade shows are the premier outdoor industry events for North America, providing platforms for critical face-to-face business initiatives, line previews, innovations, launches, networking and retailer education.
This show is about buying, sourcing, strategic meetings, trend, education and networking with decision makers, influencers, stakeholders, key buyers and athletes that influence the outdoor market. The power of the outdoor industry comes from unity—brands, media, retailers and reps gathering together to share ideas, trends and stories. Outdoor Retailer is the platform to build these relationships, form new partnerships and expose your brand to the outdoor community. This is the place to access top media from around the world and share your brand with key outdoor, paddle and winter sports retailers. Outdoor Retailer Summer Market’s core value is that it offers face-to-face interaction that cannot be replicated in a digital setting. It’s the same thing that retailers offer their customers as a value over online shopping. The heart of the show, 73% of our buyers represent independent specialty shops. These retailers carry your products and brand story to communities around the world. This is the place to access top retailers and key buyers in one place.
The show not only puts you in front of key buyers and reps from brick-and-mortar and e-commerce retailers. It gives you access to journalists from the outdoor media and broader media around the globe. Trends are defined at Outdoor Retailer. From fashion to consumer research, it’s time to align your brand with the trends shaping the outdoor industry. The outdoor industry is a passion-driven group, and storytelling is key. Position your brand and share your story with the outdoor community. Top media outlets come to Outdoor Retailer looking for the products and trends that will define the outdoor experience and influence consumer spending. The industry comes to Summer Market for lots of reasons: buying, sourcing, strategic meetings, trend, education and networking with decision makers, influencers, stakeholders, key buyers and athletes that influence the outdoor market, and your PR efforts help position your brand to capitalize on these opportunities.
The power of personal relationships is key and we want to get you connected. Join the outdoor industry’s leading and newest brands in what’s far more than just a product wholesale show. Here, buyers, suppliers, retailers, media and market experts join to share new ideas, explore best practices and search for the newest trends and most innovative products that will push the boundaries of the outdoor industry. They unite as a powerful advocate for environmental issues and the protection of public lands—that and have a good time while growing businesses and making new friends and connections. And with its conferences, training sessions, leadership seminars and educational opportunities, the show is a must-attend event for critical business initiatives, line previews, innovations, launches, networking and retailer education.
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