IoT Company Tuya Smart

Tuya Smart announced a partnership agreement with Siam Cement Group (SCG), the largest cement and construction materials producer in Southeast Asia, at the Techsauce Global Summit 2023. To assist SCG in better providing comprehensive IoT solutions for customers in the real estate industry and to jointly provide technical and service support for the smart transformation of the real estate industry, Tuya will provide all-around support for SCG's real estate integrator and real estate brand business, covering the three pillars of privatized IoT platform, hardware ecosystem, and software development. In particular, Tuya will construct a privately-owned IoT platform for SCG based on the Cube Solution with exclusive functionalities, high system stability, and complete data independence.

BANGKOK, Aug. 18, 2023 -- Tuya Smart (NYSE: TUYA, HKEX: 2391), a global IoT developer service provider, announced a partnership agreement with Siam Cement Group (SCG), the largest cement and construction materials producer in Southeast Asia, at the Techsauce Global Summit 2023.

As the first collaboration in Thailand that leverages Tuya's Cube Solution in the smart home field, SCG will be able to create a house IoT management system and privatized IoT platform to manage devices offered under the SCG smart home brand. The two companies will also collaborate to explore additional smart business opportunities, such as growing SCG's smart product line, enhancing its IoT services with integrated hardware and software solutions, and advocating for the smart transformation of Thailand's real estate sector. The two parties also intend to work more closely together in the future to advance the adoption of IoT, AI, and numerous other cutting-edge technologies in the fields of smart lighting, smart community, and smart city, among others.

SCG has made significant contributions to the advancement of the nation's infrastructure initiatives for more than a century, operating over 300 subsidiaries. Ranked No. 878 on the Forbes Global 2000 list of the world's largest companies for 2023, SCG has divided its core businesses into three segments: cement-building materials, chemicals, and packaging. Its operations span many Southeast Asian countries and regions, including Vietnam, Laos, Indonesia, and Myanmar.

SCG's business encompasses more than 90% of the Thai real estate industry, and it has also established long-term and reliable connections with several of Southeast Asia's premier real estate developers. Based on its deep roots in the real estate industry, SCG discovered that innovative technologies such as IoT can add more value to traditional industries, so it has actively explored and launched the real estate integrator and real estate branding business, to assist the transformation and upgrade of Thailand's real estate industry through its own branded smart products, systems, and services.

Therefore, SCG decided to partner with Tuya to strengthen the sector with advanced technologies and jointly develop a new landscape of smart real estate in Thailand using SCG's channel resources and local market expertise, as well as Tuya's core technology, solutions, and extensive global deployment strength.

Cube Solution Expands Development Potential for the Real Estate Industry

To assist SCG in better providing comprehensive IoT solutions for customers in the real estate industry and to jointly provide technical and service support for the smart transformation of the real estate industry, Tuya will provide all-around support for SCG's real estate integrator and real estate brand business, covering the three pillars of privatized IoT platform, hardware ecosystem, and software development.

In particular, Tuya will construct a privately-owned IoT platform for SCG based on the Cube Solution with exclusive functionalities, high system stability, and complete data independence. Tuya's Cube Solution is composed of five modules: IaaS, Cloud Native PaaS, IoT Core, IoT Capability Expansion, and Application Development and Integration Platforms. With the ability to choose from more than 40 functional components packaged in the five modules, based on business development needs, SCG will be able to deploy its private platform quickly and affordably, enabling it to offer its own platform functionality for the future expansion of its business operations.

Meanwhile, Tuya will further open up more business potential for SCG based on its Cube Solution, including assisting SCG in enhancing its smart home brand, developing a smart home management system, and offering intelligent transformation support to fulfill the demands of a variety of real estate industry customers. SCG will be able to realize a wide range of value-added functions, such as device connectivity and management, user management, information collection and analysis, etc., and swiftly complete the development of various applications, to better meet the varied IoT application needs of its own and the customers in the real estate industry and to provide differentiated functional support for various businesses and scenarios. For instance, SCG will be able to deliver product analysis for smart household products of its own brand. It will also be able to offer extensive device management capabilities to improve management efficiency for property management in industrial parks, commercial buildings, communities, and other real estate projects, based on SCG's privatized IoT platform.

Tuya's Integrated Hardware and Software Solution Extends SCG's Business Layout

After completing the private IoT platform, Tuya will collaborate with SCG on hardware and software solutions to further explore the development of smart real estate businesses.

Regarding hardware, SCG's edge gateway will be incorporated into Tuya's IoT ecosystem, greatly increasing the number of interoperable products offered by SCG and expanding the range of goods available under its smart home brand. Tuya will work with SCG to develop more intelligent interaction scenarios for the real estate industry and develop a flexible and scalable business management model, drawing on the nearly 2,700 product categories enabled by Tuya and SCG's in-depth understanding of the pain points of real estate industrial transformation. To help customers in the real estate business achieve energy savings and cost reductions, Tuya will work with SCG in developing a smart building energy management system including Zigbee sensors, smart thermostats, meters, edge gateways, and other devices.

In terms of software, SCG's own App, SCG Smart Living, will be seamlessly connected to Tuya-enabled App through the Tuya App SDK of Tuya's PaaS2.0, ensuring the management and control of SCG's brand as well as realizing connectivity, management, and control of Tuya-enabled devices.

Notably, as both parties are closely watching clean energy, SCG and Tuya will also jointly expand the zero-carbon solutions in the field of commercial real estate, energy management solutions for households, as well as smart cities and other proactive applications, to further open up the real estate industry towards the direction of green, intelligence, and sustainability, to enhance the brand value of social responsibility and ESG, and to work with customers to develop new collaboration patterns.

"As IoT, AI, and other technologies break through, enterprises in each ecosystem have to speed up the pace of smart transformation to adapt to new technological upgrades and applications. Tuya has committed to supporting industrial upgrade with cutting-edge technologies, while remaining open and neutral. Its IoT technical prowess and experience in the global market will be critical to our collaboration in developing a one-stop solution that satisfies SCG's development ambitions while also fitting the local development environment. We will continue to focus on 'innovation' and 'sustainable development' in the future, and will work closely with Tuya to explore further business prospects in the fields of smart lighting, smart community, and smart city and to work together to enable customers to thrive," said Mr. Apirut Vancha-am, Chief Digital Officer of SCG Digital.

"The collaboration between Tuya and SCG will provide a new development momentum to Thailand's real estate industry. With SCG's channel resources and Tuya's technological and ecosystem advantages, we will combine our efforts to develop smart real estate benchmark customers, jointly construct a green and highly efficient IoT ecosystem, and expand the impact of industrial smart upgrading. Tuya will continue to collaborate with SCG in the future to broaden its innovative business coverage with distinct products and services, bring energy-saving and efficient IoT solutions to traditional and emerging industry customers, and meet customers' needs for autonomous control and differentiated transformation while promoting the prosperous development of the local IoT ecosystem," said Ross Luo, General Manager of Asia Pacific Region of Tuya Smart.

SCG and Tuya will form a synergy of strengths to lead the emergence of smart real estate in Thailand, bringing an entirely novel environment to the real estate industry and laying the groundwork for both parties to expand more cooperation scenarios and cross-industry cooperation in the future.

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The Tuya Matter PAA keygen created in May has successfully passed both the Connectivity Standards Alliance ("the Alliance") and independent MA groups' reviews in July. This makes Tuya one of the few businesses in the world to offer both Full-stack Solutions for Matter and Matter Non-VID Scoped PAA certificates that are recognized by the Alliance. This also means that Tuya can assist the ecosystem's more than 782,000 global developers in completing the Matter device security certification more quickly, easily, and affordably.

With the authorization as Non-VID-Scoped PAA, Tuya was able to circumvent the restriction that the VID-Scoped PAA can only sign PAI for one specific VID, which allows Tuya to sign PAI for any Vendor Identification (VID) obtained from the Alliance. Meanwhile, Tuya smoothly incorporates the process of PAA's issuing of DACs into Tuya's Full-stack Solutions for Matter based on its extensive experience of Matter application and IoT capabilities.

NEW YORK, Aug. 3, 2023 -- Tuya Smart (NYSE: TUYA, HKEX: 2391), a global IoT developer service provider, announced that the Tuya Matter PAA keygen created in May has successfully passed both the Connectivity Standards Alliance ("the Alliance") and independent MA groups' reviews in July. This makes Tuya one of the few businesses in the world to offer both Full-stack Solutions for Matter and Matter Non-VID Scoped PAA certificates that are recognized by the Alliance. This also means that Tuya can assist the ecosystem's more than 782,000 global developers in completing the Matter device security certification more quickly, easily, and affordably.

It's important to note that the Tuya Matter PAA was created as an Alliance Authorized Certificate Authority under the direction of the Matter PKI Certificate Policy, which guarantees full compliance with Matter's security standards for PAAs.

Matter is well-known to have strict standards for development, testing, and mass production of devices. In terms of device security, Matter standards mandate that before devices can be sold to the public, all Matter devices must have a Device Attestation Certificate (DAC) provided by a reputable PAA. This is a difficult task for IoT companies and traditional industrial organizations aiming to transform and improve through IoT, as the process is costly and requires handling by technical experts.

The Alliance guarantees a unique DAC for each qualified device through a roadmap from PAA to Product Attestation Intermediate (PAI) to DAC. The PAA comes in two varieties, VID-Scoped PAA, and Non VID-Scoped PAA.

Device manufacturers, brand owners, and other developers can decide whether to apply to become PAAs and have their certificates issued through the VID-Scoped PAA, or whether to work directly with a Non-VID-Scoped PAA company to complete the certification of their products.

However, for developers, the criteria for applying to become a PAA is high—any company running a PAA must be a member of, or a sufficient contributor to, the Alliance in good standing. On the other hand, obtaining a DAC requires a significant investment of time, manpower, and money, and is difficult to manage. Since the certification process can be slow or stalled, one might miss market opportunities during the process.

With the authorization as Non-VID-Scoped PAA, Tuya was able to circumvent the restriction that the VID-Scoped PAA can only sign PAI for one specific VID, which allows Tuya to sign PAI for any Vendor Identification (VID) obtained from the Alliance. Meanwhile, Tuya smoothly incorporates the process of PAA's issuing of DACs into Tuya's Full-stack Solutions for Matter based on its extensive experience of Matter application and IoT capabilities. When choosing Tuya to finish the development of Matter devices, developers need only to provide the VID applied from the Alliance. Then, they can complete the DAC authentication of their devices in real time during the development. Developers will not need to apply for PAA or even understand the specifics of PAA operation to enjoy the same smooth development experience of traditional smart devices.

Three Benefits to Lowering Developers' Entry Barriers to the Matter Ecosystem

There are numerous benefits of using the PAA certification service supported by Tuya for Matter device development.

Firstly, Tuya can assist developers in managing and controlling the certification process, while also lowering the cost of Matter device certification. According to the Alliance's official certification procedure, in order to certify a Matter product, a business must first pay at least U.S $7,000 as an annual Alliance membership fee. The laboratory testing charge for a product ranges from U.S. $7,000 to U.S. $10,000, and the certificate application fee ranges from U.S. $2,000 to U.S. $3,000, in addition to the membership fee.

Developers can avoid tedious testing procedures and application fees by using Tuya's Matter product certificate to complete a transfer of the certification. They only have to pay for the transfer of certification of individual products and product listing fees instead of extensive annual fees and application fees. Additionally, developers can simply obtain low-cost and manageable device certification under their own brand, increasing consumer awareness of the manufacturer's brand and products.

Secondly, Tuya can speed up market listing for products, and secure DAC issuance for large-scale devices in various categories. Tuya has successfully developed Matter PKI (Public Key Infrastructure), which has the capacity to offer developers large-scale DAC issuance, based on the PAA authorized by the Alliance. Tuya will support developers to complete the authentication of an enormous number of DAC certificates in a wide range of categories required by IoT devices, which will speed the process of large-scale product listing and sales to gain market share. Tuya can quickly complete the issuance of certificates for large-scale devices of multiple categories, and ensure the security of the issuance process through Hardware Security Machines, supporting the safe and secure issuance of DAC for developers' large-scale devices.

Finally, Tuya offers full lifecycle management of PAA certification, freeing developers to concentrate on the development of innovative devices. Developers will generate key pairs locally prior to applying for DAC and PAI through Tuya by sending a CSR (Certificate Signing Request) to the Tuya Cloud. In order to finish the issuance and writing of DAC, Tuya Cloud will first identify the production request for the Matter device, after which it will issue DAC to the device using the private key of PAI. The device will then burn and write PAI and DAC information into the device.

With Tuya, developers can implement a smart whole life cycle management of device certification, from certificate issuing to writing, increasing the speed and accuracy of certificate issuance and ensuring the security of certificate management. Developers can easily track the certificate issuance status, and cooperate with Tuya to promote the commercialization process of Matter devices.

Tuya's Full-stack Solutions for Matter Promote the Common Use of Matter and Form a Better Ecosystem Cycle

Generally speaking, Tuya has increased its capacity to provide Full-stack Solutions for Matter with the authorization of Non-VID-Scoped PAA. When creating their own branded Matter devices, developers can not only quickly and easily obtain device DACs, but they can also complete the entire process of developing Matter devices—from development to certification to market launch—using Tuya's Full-stack Solutions for Matter. This enables developers to seize market opportunities with low cost and high efficiency.

In terms of product categories, Tuya has obtained official certification for over 100 devices across four major categories: electricity, lighting, gateway, and sensors. Tuya's hardware solutions cover a number of smart home categories, including light bulbs, strip lights, switches, gateways, plug-ins, and sensors. Tuya also currently has the largest number of Matter-certified products in the Chinese market, which can satisfy the diversified equipment needs of developers.

In terms of development capabilities, Tuya can assist developers in achieving autonomous and controllable Matter device development, giving developers more individualized options, including color temperature control for lighting products, scene mode settings, music, timing, and many other functions for various devices. And it can also help developers all-round to differentiate products, enhance brand power and market influence.

In addition, in realizing cross-protocol, cross-ecosystem interoperability, Tuya has introduced an exclusive gateway development framework that supports Matter bridging, which helps developers' non-Matter devices to convert into Matter-enabled devices to achieve seamless interaction with Matter devices. Tuya has also actively deepened its cooperation with ecosystem partners, such as Amazon, Google, Apple and Samsung, for instance, Tuya works closely with Amazon Alexa and carried out solutions that support Amazon's MSS (Matter Simple Setup) technology. This particular solution can enable end-users to automatically identify Matter devices via Amazon Echo alone, without the need for an App or scanning codes.

Tuya, as a global IoT developer service platform, has used its experience and IoT strength in products, technology, and markets to solve the problems rising from long development chains, inconsistent standards, and stricter security compliance, to continue to bring more efficient, differentiated, autonomous, and controllable development experiences to global developers. Tuya will continue to serve developers in the future with more comprehensive and dependable Full-stack Solutions for Matter, to promote the wider application of Matter, and to aid the healthy development of the Matter ecosystem.

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As a board member of the Alliance and early participant in Matter, Tuya demonstrated the new achievements of its Solutions for Matter for global developers. With extensive categories of hardware solutions, Tuya enables customers to build core competitiveness of Matter devices and easily realize cross-protocol, cross-ecosystem interconnection. Tuya has obtained official certification for over 100 devices across four major categories: electricity, lighting, gateway, and sensors.

Tuya Smart (NYSE: TUYA, HKEX: 2391), a global IoT development platform service provider, attended the membership meeting hosted by the Connectivity Standards Alliance (hereinafter called the Alliance). As a board member of the Alliance and early participant in Matter, Tuya demonstrated the new achievements of its Solutions for Matter for global developers.

With extensive categories of hardware solutions, Tuya enables customers to build core competitiveness of Matter devices

As the smart home industry continues to grow, more and more brand and channel customers are looking to create Matter devices. To add new Matter devices to existing product categories and create additional features, customers need to make investments. Due to issues such as higher development costs and functions that are alike across device categories, it is challenging for them to enter the market rapidly and establish their own competitive strengths. Thus, Tuya keeps growing its hardware solutions for Matter and offers customized features that customers can add on.

Tuya has obtained official certification for over 100 devices across four major categories: electricity, lighting, gateway, and sensors. The last category includes the most recent certified motion sensors and contact sensors, and its launched hardware solutions cover many smart home categories, such as light bulbs, strip lights, switches, gateways, plug-ins, and sensors. In addition, the Tuya-enabled sample Matter curtain motor will soon start its official certification lab testing phase. Along with the expanding Matter smart home product portfolio, Tuya will also introduce equivalent hardware solutions for smoke sensors, thermostats, and more by collaborating with global developers.

In terms of development capabilities, the powerful Tuya IoT Development Platform can assist developers in achieving independent and controllable Matter device development, giving customers more individualized options, including color temperature control for lighting products, scene mode settings, music, timing, and many other functions for various devices. This is based on Tuya's market expertise and core technical capabilities. By giving end-users a better experience, Tuya will assist customers in building up their competitive strengths as well as increasing their brand value and market influence.

With one-stop access to official Matter device certification, Tuya helps customers quickly seize market opportunities

Customers who develop Matter devices must frequently go through a lengthy certification process before their products are suitable for mass production and the market. Tuya can simplify the certification procedure.

As the Alliance's highest-level member, Tuya possesses several qualifications, including Matter product compliance certificate transfer, similarity certification, and new certification, among others. As a result, all products created using Tuya's Solutions for Matter can be certified quickly and affordably through Tuya's certificate transfer, significantly reducing the time required for certification.

MOMAX SMART, a leading AloT and consumer electronics brand, recently developed the Matter Gateway and Matter LED through Tuya's Solutions for Matter, and obtained the Alliance's Matter certification. "We are so excited to announce our first Matter gateway and Matter LED will be launched this month. The entire process of development and certification was convenient and smooth. We received certification within thirteen business days, considerably enhancing our business progress. Our Innovation Center's experience of working with Tuya's expertise and full process service capabilities was remarkable, and the entire process provided tremendous value for the overseas business. Our Smart IoT Team can't wait to create more Matter products in the future, to embrace the change with Tuya, and expand Matter's penetration in the smart home industry," said John Cheng, CEO of MOMAX SMART.

Numerous customers have embraced Tuya's robust one-stop solutions for developing, testing, and certifying Matter devices. Customers choose Tuya not just for its core strengths in IoT technology, but also for its intense focus on customer needs, as well as Tuya's active collaboration with other ecosystem partners to support customers' Matter devices in achieving cross-protocol and cross-ecosystem integration and development, and solving customers' challenges like integration into the Matter ecosystem for current product categories.

Smart home ecosystems converge, and Tuya enables customers to easily realize cross-protocol, cross-ecosystem interconnection

As an early participant and promoter of Matter, Tuya has worked closely with Amazon, Apple and Google to build cross-protocol and cross-ecosystem device interconnection, allowing customers to manage their devices and mainstream ecosystem devices through one interface. This has opened up a path of interconnection for customers.

First of all, Tuya has introduced an exclusive gateway development framework that supports Matter bridging, in response to customer concerns that non-Matter devices cannot be incorporated into the Matter ecosystem. This means that gateways created by customers via the Tuya IoT Development Platform can convert non-Matter devices into Matter-enabled devices to achieve cross-protocol compatibility.

Secondly, Matter products created by customers can easily integrate with well-known smart home ecosystems. They can quickly become compatible with Amazon Alexa, Apple Home, Google Home, and other mainstream ecosystems. In contrast, end-users can manage and integrate scenes between Matter devices and mainstream smart home devices throughout the entire house using the Tuya-enabled App, as well as realizing multi-mode management via smart speakers, and enjoying richer scene linkage settings and more convenient unified device management.

It is worth mentioning that Matter-certified devices developed by customers through Tuya can apply for the product certification tags of two mainstream ecosystems, which are WA (Works with Alexa) and WWGH (Works with Google Home). Through Tuya's express channel, customers can obtain mainstream ecosystem endorsement and enhance their brand recognition and market influence.

Finally, Tuya is strengthening its relationship with ecosystem partners in order to advance the application of Matter in various spheres. In response to Amazon's introduction of Matter Simple Setup (MSS), Tuya has just recently launched its solutions for MSS. These solutions allow customers to enable end-users to automatically identify Matter devices via Amazon Echo speakers alone, without the need for an App or scanning codes. Tuya has officially finished MSS testing for Tuya-enabled Wi-Fi devices.

Customers are further enabled by Tuya in accordance with the most recent Commissionable Endpoint functionality from Amazon. After adding the device, end-users can use the Tuya-enabled App to immediately synchronize Matter devices to their local region using cloud-cloud synchronization. Thus, end-users can use Amazon Echo speakers to achieve local control of Matter devices even when there is no network connection.

Tuya Smart promotes global win-win cooperation to enhance customers' product power and brand value

In order to give customers a more effective and convenient Matter development and certification process, as well as to assist customers in optimizing the device interaction experience for end-users and enjoying the limitless smart home scenes brought by Matter, Tuya Smart is actively promoting the comprehensive upgrade of Tuya's Solutions for Matter 1.1.

"Our mission to design and develop standards, facilitate market-leading testing and certification processes enables companies and consumers to leverage Matter's seamless compatibility for smart products," said Tobin Richardson, President and CEO of the Connectivity Standards Alliance. "As a board member and promoter, Tuya collaborates with us in technical aspects and market applications, helping to shape a market benefiting both product manufacturers and billions of consumers worldwide. We invite others to join forces with Tuya and our Alliance as we build a secure, interoperable, and user-friendly IoT ecosystem that delivers value to everyone."

Following this Membership Meeting, a number of renowned exhibitions and conferences will feature Tuya's Solutions for Matter in further detail.

Tuya stays committed to enhancing the technical foundation, improving the capabilities of the development platform, optimizing the entire one-stop development process, embracing change with an open and neutral ecosystem, working with brands, channels, ecosystem partners, etc. to continue to expand the global application of Matter, exploring the new development potential of the smart home industry, and working together with partners to build the future of IoT.

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