Twinkly

Twinkly, the Italy-based global leader in smart lighting, revealed today its highly anticipated Mappable Lights Christmas 2024 Portfolio. This year's collection promises to add more sparkle and joy to the festive season with an enchanting array of new products, including two light-up Reindeers, Net Lights, Permanent Outdoor Lights, and the much-awaited Twinkly Logo Tree Topper. In addition, Twinkly is expanding its awarded String Lights portfolio to include its longest version complete with 750 LEDs.

Designed to meet the growing demand for innovative and stylish holiday decorations, Twinkly's new offerings cater to consumers looking for cutting-edge, smart lighting solutions. The Reindeers, Net Lights, Tree Topper and Permanent Outdoor Lights will be available for pre-order on the Twinkly website and Amazon on September 15th, with a global release and availability at the beginning of October. The new Strings 750 will also be exclusively available for two weeks starting on September 1st to Costco Club members at participating retail channels.

"We are delighted to present our new Christmas 2024 Portfolio," says Andrea Tellatin, Co-Founder and CEO at Twinkly. "Each year, we strive to bring more innovation and magic to holiday decorations with our Mappable Lights. Our new collection is designed to enhance the festive experience for families and communities around the world. It features a special lineup of outdoor items as well as the highlight of our portfolio, the Twinkly Logo Tree Topper, which is set to become a must-have centerpiece for holiday celebrations."

Like all Twinkly products, the new portfolio items are controlled with the Twinkly App, which makes installing the lights easier than ever and provides access to the brand's exclusive mappable lighting technology. It also unlocks an array of other features available only from Twinkly - including limitless creative effects and customization.

All Twinkly lights can be mapped and grouped together with the app for effortlessly coordinated displays of any size. Instantly configurable via Bluetooth® and Wi-Fi, the Twinkly App detects and maps all LEDs via the smartphone camera. Twinkly smart lights are compatible with Amazon Alexa and Google Assistant for hands-free voice control. Products in the new Christmas Portfolio can sync to music via the Twinkly Music Dongle for a one-of-a-kind Christmas show. All products will be available on Twinkly's online store worldwide, availability of the different products might vary by country and retail partner.

"In addition to unveiling the Christmas 2024 Portfolio, we are also teasing an exclusive that will be revealed on October 17th featuring this year's Christmas Icon that 'promises to warm hearts and evoke fond memories, enriching the holiday season with joy and magic'," says René Korte, Senior Vice President of Marketing at Twinkly.

Tree Topper​

Made in the shape of Twinkly's logo, the Tree Topper has been highly requested by Twinkly fans over the years. Displaying a rich and vibrant array of over 16 million color options, the Tree Topper synchronizes with all other Twinkly Products, adding the perfect final detail to complete a bright, colorful Christmas tree this holiday season.

The Twinkly Tree Topper will be available for pre-order at the retail price of $49.99.

Strings 750​

Twinkly Strings need no introduction, being the brand's first ever product sold. But this year, customers can now get their hands on the longest and most energy-efficient version yet with a new product that contains 750 RGB LED lights. Ready for indoor as well as outdoor use, Strings 750 are the perfect decor to brighten any Christmas tree, in any weather. At 197 feet, they guarantee a spectacular display of effects and colors, all easily managed through the Twinkly App and the FX Wizard.

Strings 750 will be exclusively released on September 1st to Costco Club members at select locations nationwide. They will also be available on Twinkly's webstore and on Amazon at the retail price of $269.99 starting September 15th.

Net Lights​

With a flexible LED grid design spanning 3.9 x 6.2 feet, Net Lights blanket over hedges and bushes, adapting to their natural shape, providing easy installation with uniform LED coverage over large, uneven surfaces. Designed with the outdoors in mind, it perfectly resists all types of winters across the globe.

The Net Lights will be available for pre-order at the retail price of $99.99.

Reindeers​

Available in 2 different shapes, the Twinkly Stag and Twinkly Doe are the perfect addition to any decorations to create a magical outdoor Christmas installation. The Reindeers sync with the rest of the Twinkly line-up through the Twinkly App and offer a complete and customizable holiday show.

The Doe featuring 160 LEDs will be available for pre-order at the retail price of $229.99, while the larger Stag with 240 LEDs will be available at the retail price of $249.99.

Permanent Outdoor Lights​

Why should joyful lights be limited to one celebration a year? This year, Twinkly is now offering a new outdoor product that can be used 365 days a year: the first ever, mappable Permanent Outdoor Lights. The 100 feet long strips of permanent lighting come with over 16 million colors, including various hues of white that fit every home's unique style and design. Boasting 72 mappable LEDs, the Permanent Outdoor Lights are the perfect addition to rooflines, eaves, fences, or walkways for year-round customizable home decoration that has a truly professional feel. The IP65 certified design is 100% weatherproof for use outdoors all year round. Installation is made easy with both adhesive backing and screw mounting options.

Permanent Outdoor Lights will be available for pre-order at the retail price of $ 299.99.

Italian smart decorative brand Twinkly announced today the launch of smart LED technology with the Matrix light curtain, a beacon of innovation that boasts the highest LED density in its class. Featuring precise LED positioning for fluid-effect graphics, Matrix is designed to redefine ambient lighting. Its ready-to-use format and lightweight premium design seamlessly integrates into any setting, providing a canvas for limitless possibilities.

Matrix isn't just a curtain of light - it's a fully mappable, customizable light display with the highest density of smart LEDs in the world that is app-controlled to play unlimited effects and animations. Features include screen mirroring options for Windows, along with gaming integrations, to create immersive and reactive live experiences. The ultra-vibrant, high-speed LEDs, more closely spaced than any other light curtain, also deliver superior dynamic HD effects and fluid animations. The lightweight bars on each end ensure a perfectly aligned and tangle-free setup.

"At Twinkly, we pride ourselves in being pioneers when it comes to intelligent lighting. We thrive on innovation and patents, and with the Matrix, we're proud to say we've achieved this once again," says Twinkly's Co-Founder and CEO, Andrea Tellatin. "The Matrix isn't just a product. It's an experience that transforms any space into a canvas of light and color by being the highest density LED curtain in the world."

The Matrix is part of the Twinkly ecosystem meaning two or more Matrix curtains can be connected together or linked with other Twinkly lights for larger, synchronized installations. When paired with Twinkly Music, the Matrix can synchronize and dance to sounds in real time, offering a unique and astounding effect. The Matrix is also compatible with Amazon Alexa and Google Home for seamless voice control.

Matrix will be available starting January 31, 2024 in two variants: the 3.3/3.3ft model with 480 mappable LEDs and the 1.6/7.9ft model with 500 mappable LEDs.

Matrix is now available for pre-orders on www.twinkly.com and on Amazon.com at the suggested purchase at an introductory price of $199.99.

Want to meet during CES and check out the Matrix in person?
You can find Twinkly from January 9th to 12th at: The Mirage Villas #6 3400 S Las Vegas Boulevard, Las Vegas, NV89109.

From enhancing indoor Christmas trees to creating elaborate outdoor installations, Twinkly's newest offerings include the new C9 faceted LED string lights and PLUS product line to take holiday décor to the next level

Milan -- Twinkly, the leading innovator in smart decorative lighting, is gearing up to illuminate the holiday season with the release of a wide range of festive decorations. From cozy indoor Christmas tree lighting to spectacular outdoor installations, Twinkly has something for everyone this season with the introduction of the new C9 faceted LED string lights, as well as the new Plus line designed to take holiday décor to the next level.

"The holidays have always been the heart of what we do at Twinkly. We build our whole portfolio and strategy around making this special time of year magical – and this year is no exception with the introduction of two new offerings that, along with our versatile and complete portfolio, ensure everyone can have a Twinkly home." says Andrea Tellatin Twinkly's co-founder and CEO. "Because our products appeal to both consumers and prosumers, we felt it was important to fill this year's offering with products that cover both groups. The C9 is a holiday classic with its peculiar pinecone-shaped lights, and Twinkly Plus offers both professionals and consumers the versatility to decorate with thousands of Twinkly LEDs. We're very much looking forward to seeing how our community gets creative with this."

C9 Faceted Lights: An Iconic Classic Reimagined with Twinkly Technology

With a classic pinecone shape, the C9 faceted lights are designed to embellish homes with a mix of tradition and innovation. Paired with Twinkly's patented smart light technology and over 16 million colors, the C9 lights offer unmatched luminosity and an array of lighting animations that will help users take their holiday décor to the next level.

Twinkly's patented mapping technology also allows customers to create their personalized holiday display directly from their smartphone. Engineered for long-lasting performance, these weatherproof lights are constructed to endure the elements, ensuring that holiday decorations maintain their shine year after year. Their robustness makes them suitable for outdoor roof border, outline or tree decoration. With app-controlled functionality, the lights can also seamlessly integrate into a smart home using voice command through Amazon Alexa and Google Home.

The C9 lights come in two lengths – 40ft and 80ft – and will be available at www.twinkly.com and partnered retailers. The 40ft option will be available for a suggested retail price of $99.99, while the 80ft option will be available for $189.99.

Twinkly Plus: Taking Holiday Decor to the Next Level

Designed for "Prosumers" who want to create large and stunning outdoor Twinkly installations, the Twinkly Plus line is the perfect solution for limitless creativity and crafting the most magical and boundless holiday light effects. The new Twinkly Plus line includes a Plus Controller, and five of Twinkly's most popular products: Icicle, Strings, Dots, Curtain and S14.

Complete with a four-port Plus Controller, Twinkly Plus can hose four light strands or up to 1000 smart LEDs. With over 16 million colors and app-controlled features, users can create. professional-level lighting effects with ease. With an IP65 certified weatherproof design, the Plus line is tailored for the outdoors and guarantees durability season after season. The controller can also connect via WiFi or Ethernet cable offering speed, convenience and stability. For even bigger setups, Plus Controllers can be paired via the Twinkly App offering a countless number of LED design options.

Offering professional-grade installations, Twinkly Plus is the perfect solution for small businesses who want to decorate their shops, restaurants, event venues, or any other establishment both inside and outside without the need of professional technicians. The Plus line is also the perfect product for any customer wanting to take their at-home light installations to the next level.

The products can be purchased individually or in a Twinkly Plus bundle, which includes the controller and four 250 LED Strings, at www.twinkly.com. Prices are as follows:

• Twinkly Plus Bundle: $999.99
• Twinkly Plus Controller: $179.99
• Twinkly Plus Dots (250 LEDs): $109.99,
• Twinkly Plus S14 (40 bulbs): $199.99,
• Twinkly Plus Strings (250 LEDs): $159.99 at £/$/€159.99,
• Twinkly Plus Icicle (250 LEDs): $199.99
• Twinkly Plus Curtain (250 LEDs): $169.99

All additional Twinkly holiday products, including Christmas Wreath, Icicles, Pre-lit Christmas trees, Strings, and more, are available at www.twinkly.com.

MILAN, Sept. 21, 2023 -- Italian-based smart lighting brand, Twinkly, today introduced its newest line of LED lights – Candies. Available today in four unique shapes – Pearls, Stars, Candles and Hearts – the string lights come equipped with the brand's revolutionary LED design and app-controlling abilities, along with a more accessible price point, just in time for back to school and the holidays.

Designed with lightweight material and a USB-C connection, the Candies are portable, easy to move around, and compatible with other major electronics on the market today. The product is also completely customizable when paired with the Twinkly app (available for iOS and Android), which allows users to choose between 16 million+ colors or a wide range of preset effects and animations to give users endless décor options, whether it's to add a whimsical flare to a room or light up the home for the holidays.

"Candies are unlike anything we've designed in our smart LED light collection to date," says Andrea Tellatin, CEO of Twinkly. "By taking advantage of our signature brand features and applying it to a product that's more portable, lightweight, and marked at a competitive price point, we're giving people a whole new way to truly lighten up their space in an easier, more functional way. Whether that's adding something new and fun to a room or taking holiday décor to the next level, Candies – and all its different shape offerings – are designed for everyone."

Once the lights have been set up, users can download the Twinkly app and scan the lights so the brand's mapping technology can map each individual LED to help generate the different personalization options. Users also have the freedom to create custom effects from scratch using the FX Wizard tool, making Candies one of the most diverse lighting products on the market today.

Twinkly Candies are available to purchase in the U.S. via Amazon, Target, Walmart and Twinkly.com at $49.99 for 100 LEDs and $69.99 for 200 LEDs. In Canada, Candies are available on Amazon and Best Buy.

For additional information on the Candies and where to purchase them, visit www.twinkly.com.

To honor Pride Month and its roots, Twinkly will have its lights on display at three of NYC's most historic LGBTQIA+ bars located in West Village - Duplex Piano Bar, Stonewall Inn and Kettle of Fish. The new effects can be seen at NYC's Duplex Piano Bar, Stonewall Inn and Kettle of Fish during June (and beyond) while proceeds from the 'Twinkly Cocktail' will benefit The Stonewall Gives Back Organization.

MILAN, June 8, 2023 /PRNewswire/ -- Leading Italian smart lighting brand, Twinkly, unveiled its new line of LED light effects on its Twinkly App in honor of Pride Month. Starting today, those with a Twinkly smart lighting products will have the option to create a colorful display using 19 different LGBTQIA+ flags and color variations, from the Pride flag to those representing the many minorities and gender identities that make part of the LGBTQIA+ community such as Transexual, Pansexual and Non-Binary, just to name a few.

Available through the free Twinkly app (for iOS and Android), anyone with a Twinkly product can use Twinkly's unique mapping function to create a pattern or choose from a selection of new premade Pride effects that can dazzle any space. The Pride effects are compatible with all Multicolor and Multicolor + White Twinkly lights, from the classic LED Strings that can be used indoors and outdoors, to Festoon lights that are perfect for Summer parties and BBQs, to Squares, the innovative LED panels that can reproduce pixel art, color gradients and effects, and sync up with the gaming action.

To honor Pride Month and its roots, Twinkly will have its lights on display at three of NYC's most historic LGBTQIA+ bars located in West Village - Duplex Piano Bar, Stonewall Inn and Kettle of Fish. In addition to taking in the lights all throughout the month of June, attendees who visit the bars will have the option to purchase the 'Twinkly Cocktail', where a portion of the proceeds will go to The Stonewall Gives Back Initiative, the official and only nonprofit of The Stonewall Inn that was inspired by the struggles and ideals of the LGBTQIA+ rights movement born from the Stonewall Inn Uprising of 1969.

Those that visit each location are encouraged to share their experience using the hashtag #TwinklyPride. For additional information on the Pride Month effects and how to use them, visit https://twinkly.com/en-us/blogs/twinkly-blog/pride-effects-2023. To purchase Twinkly's line of smart lighting products, visit https://twinkly.com/en-us.

For more information on The Stonewall Inn Gives Back Initiative, visit http://StonewallInitiative.org.

About Twinkly
Twinkly is an Italian tech company and market leader in smart lighting. The company was founded in 2016 and, within a few years, has already become a global brand. Twinkly has revolutionized the world of decorative lighting with a range of technologically advanced, patented and internationally awarded products. Twinkly offers a complete ecosystem of connected LED lights that can be easily controlled via your smartphone. Technologically advanced, a special computer vision algorithm detects the exact position of each light in the room, allowing you to customize your lights and create extraordinary lighting effects. From Christmas decorations to entire building facades, from smart homes to theme parks, from illuminated furniture to concerts and scenic installations, Twinkly's advanced technology makes the ability to decorate with light within everyone's reach. For more information, visit https://www.twinkly.com.

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