Traxon-ecue stands as a global trailblazer in dynamic lighting and control systems, delivering cutting-edge, intelligent solutions that redefine performance and innovation. With a diverse portfolio, their offerings empower lighting designers to transform architecture, entertainment venues, hospitality spaces, and retail environments into captivating visual experiences worldwide.
What sets Traxon-ecue apart is its unparalleled expertise and a talented team that excels in providing end-to-end solutions. This distinctive capability enables the creation of unforgettable, multi-dimensional lighting installations. Their extensive project portfolio spans the globe, showcasing a steadfast commitment to innovation. By focusing on the next generation of lighting and control technologies, Traxon-ecue continues to help partners and clients bring bold, creative visions to life with stunning precision.
In an exclusive interaction with The Interview World, Shirish Mathur, Business Development Director at Traxon-ecue, shared key insights into the company’s advanced lighting solutions. He delved into how cutting-edge technologies, such as IoT, are driving automation in lighting systems. He also highlighted major client success stories, discussed market feedback, and outlined the company’s ambitious growth trajectory.
Here are the essential takeaways from this engaging and insightful discussion.
Q: Can you provide insights into the intelligent lighting solutions developed by Traxon-ecue and their impact on enhancing efficiency and user experience?
A: Traxon-ecue specializes in transforming spaces with dynamic lighting, creating captivating ambiences and redefining facades. We seamlessly integrate with building management systems to enhance the overall value of a structure, especially at night when darkness obscures its aesthetics. A building may shine with beauty during the day, but without the right lighting, it loses its charm after sunset.
Our expertise lies in revitalizing building facades, bringing them to life with tailored lighting solutions that elevate the visual experience. But we go beyond illumination. We provide cutting-edge control systems that are not only powerful but also scalable, ensuring precision and adaptability for every project. At Traxon-ecue, we don’t just light buildings; we transform them into masterpieces.
Q: How does Traxon-ecue leverage advanced technologies, such as IoT, to enable automated lighting control tailored to the requirements of different ambiences?
A: Our approach varies based on the site’s requirements, especially when integrating multiple buildings. For such projects, we leverage advanced systems tailored to ensure seamless performance. Our primary platforms, DMX and EPIX, are individually addressable, enabling precise control and customization.
These systems demand ultra-fast connectivity and rapid response times. Their speed surpasses conventional needs, ensuring zero lag when creating immersive ambiences. Any delay would compromise the experience, which is why we rely on cutting-edge technology. Moreover, at Traxon-ecue, we harness the power of advanced innovations to deliver flawless, dynamic lighting solutions.
Q: Could you share insights into some of your key clients in India?
A: We operate from four key locations in India such as two in the South, one in the West (Mumbai), and one in Delhi, each supported by direct offices. Beyond these hubs, we also serve clients across the country, ensuring a broad and dynamic reach.
With over two decades of operations in India, our portfolio showcases a rich legacy of transformative projects. In 2015–16, we began with the iconic Golden Temple, followed by Jaipur World City. More recently, we contributed to the Gwalior Smart City initiative, Sumodhara’s controllable lighting systems, and the Reliance Jio World Center.
These milestones also reflect our consistent innovation and commitment to excellence in lighting and control solutions, shaping architectural and urban landscapes nationwide.
Q: What has been the market response to these products, and how do you see their adoption evolving in the future?
A: India is witnessing significant advancements in infrastructure development, driving a wave of innovation in architectural design. As progress accelerates, there is a growing focus on creative sculptures and innovative building designs. To showcase these structures, developers are prioritizing the design of striking facades that stand out and captivate.
However, achieving such results demands meticulous planning. Decisions made today lay the groundwork for implementations three years down the line, reflecting the forward-thinking approach shaping the industry. While still a niche market, this segment is evolving rapidly, fueled by increasing demand for cutting-edge design and technology integration.
Q: What is your vision for Traxon-ecue’s growth over the next five to ten years, and what key strategies will drive this expansion?
A: As we operate in a niche market, we aim to concentrate our efforts on architects and lighting designers, who are key to our success. Our strength lies in our deep technical expertise. We specialize in both lighting and lighting control systems, where we excel with unparalleled proficiency. This technical focus is the cornerstone of our business and sets us apart in the industry.
Source: https://theinterview.world/transmuting-ambience-with-intelligent-lighting-solutions/
